Banijay Entertainment has unveiled "AI I Love You," a groundbreaking tech-infused showcase that steals the spotlight at its London TV Screenings lineup. This innovative program delves into the lives of couples confronted with the impending twilight of their existence, who choose to harness the power of AI to immortalize their love. Under the guidance of a compassionate psychologist and a tech-savvy expert, these couples embark on a poignant journey during their final months, meticulously crafting a digital avatar that embodies the essence and quirks of their beloved partner.
The voyage commences with a poignant gathering where family and friends contribute cherished memories, heartfelt letters, poignant videos, and endearing anecdotes, collectively shaping the AI to mirror the person's unique spirit. Upon completion, the avatar rests in digital limbo, awaiting its purpose after the passing of the couple's beloved member. The surviving partner, armed with the support of a psychologist, then faces the poignant decision: to engage with their digital companion or to let it remain untouched.
Produced under the Banijay Nordic label Nordisk Film TV in Denmark, and commissioned by TV 2, this format seamlessly integrates cutting-edge AI technology, available to global buyers as a part of an international package. James Townley, COO of Development at Banijay Entertainment, commented, "This pioneering docu-format redefines the symphony between technology and human storytelling. 'AI Love You' is a raw, emotional tapestry that pushes the boundaries of creativity and establishes a new benchmark for unscripted innovation. It's a concept so potent and unignoreable, adding depth and ambition to our London TV Screenings portfolio."
Ulrik Jørgensen, CEO of Nordisk Film TV, added, "'AI Love You' is a daring and boundary-pushing endeavor that intertwines the tender threads of human emotion with the revolutionary fabric of technology. It's a provocative exploration of love, loss, and memory, capturing the intimate essence of personal connections while embracing the unfamiliar realms of AI. True to Nordic sensibilities, this docu-format dares to defy conventional norms, offering a visionary perspective on sustaining relationships in the digital epoch."
