Elliot Grainge's love for his wife, Sofia Richie, is boundless. The CEO of the Atlantic Music Group penned a heartfelt message on Instagram just hours before Sofia announced the launch of her fashion line, SRG Atelier, and the exciting news of her second pregnancy. "I usually forget I even have Instagram, so I rarely post," Elliot wrote on October 16. "But today's different...it's the unveiling of my incredible wife Sofia's fashion brand, SRG Atelier."
For the music executive, making a rare comment on social media was a small gesture in comparison to the hard work Sofia had put in to bring her new business venture to life. "I've watched you pour your heart into every detail with your amazing team, and I couldn't be prouder of you, Sof," he added.
Elliot, who tied the knot with Sofia in 2023, concluded his message with, "You inspire me every day and I love you." And that wasn't the only way the 31-year-old celebrated his partner's milestone. Alongside the sweet caption, Elliot shared several snapshots of Sofia examining samples from her collection, testing out pieces, and collaborating with her SRG Atelier team.
Sofia commented under Elliot's post, "Wait Elliot, Omg I love you so so much! You are my life." And the model is equally as excited about what she has in store for her next chapter. The 27-year-old, who is already a mother to 16-month-old daughter Eloise with Elliot, shared her own post celebrating her fashion line and announcing her pregnancy with baby No. 2. Alongside a photo of her lifting her shirt to showcase her growing baby bump, Sofia wrote on Instagram on October 16, "On my way to launch these babies."
While Sofia is thrilled to be welcoming a new addition to their family, Eloise still holds a special place in her heart. The Nude Stix creative director previously recalled her instincts as a mama bear kicking in almost immediately after giving birth to the tiny tot. "I don't know why, from the second Eloise was born," Sofia shared on the She MD podcast in December 2024, "I was like, 'I can't miss an awake time. I can't miss a moment. I don't want someone else taking care of my kid.'" Another aspect of the motherhood journey that she enjoys? Pregnancy itself. "It's such an intimate moment being able to share one space with your child that you never get back," Sofia explained. "Your kid comes out and you share your kid with everyone, which is magical, but that moment with your child is so special."
