Taylor Swift, despite bidding a poignant "So Long, London" on her latest album, was warmly embraced by Manchester on Sunday with arms wide open. Her reign as the undisputed pop queen continued to shine brightly at the 2024 MTV EMAs, where she swept multiple awards including Best Artist, Best Live Act, Best U.S. Act, and Best Video for her collaborative effort, "Fortnight," with Post Malone. This track, featured on Swift's eleventh studio album, The Tortured Poet’s Department, solidified her global dominance once again.
Amidst preparations for the Canadian leg of her Eras Tour, Swift expressed her heartfelt gratitude to her devoted fans through a video message. Meanwhile, EMAs host Rita Ora dedicated a poignant moment during the ceremony to honor her late friend and collaborator, former One Direction member Liam Payne, who tragically passed away last month after a fall from a Buenos Aires balcony.
"Liam Payne was one of the purest souls I've ever known," Ora emotionally shared, her voice trembling with emotion. "He possessed an immense heart and left an indelible mark on this world."
The evening also saw South African singer Tyla emerge as a major winner, celebrated for her contributions to pop and amapiano—a unique South African genre blending kwaito and house music. She proudly claimed the awards for Best R&B, Best African Act, and Best Afrobeats.
Additionally, K-Pop sensation LISA garnered accolades for Best Fans and Best Collaboration for her mesmerizing duet with Rosalía, titled "New Woman." The night was a tapestry of triumphs, emotions, and musical excellence.