The internet's latest darling slang term has left some users utterly baffled. While the expression "67" (pronounced "six-seven") has taken social media by storm, the significance behind this numerical phrase remains shrouded in mystery for many.
The term's roots can be traced back to the song "Doot Doot" by Skrilla, where the rapper repeatedly drops the line, "Six-seven." This track skyrocketed to viral fame as a sound clip on TikTok in late 2024, with thousands of users incorporating it into their videos. This widespread adoption prompted the official release of the song as a single in February 2025.
Meanwhile, the meaning of "67" has sparked considerable debate—and perhaps intentionally so. While some have attempted to define the expression, especially when accompanied by a double-handed balancing gesture, as meaning "so-so," content creator Philip Lindsay encapsulated its enigmatic nature in an August TikTok video. "Now, it's just something you throw out there to get people to reference the number 67," he explained. "There's no real meaning to it. It's a number that's fun to say, popularized by a meme with the hand motions, and it simply doesn't carry any specific connotation."
Nevertheless, the phrase swiftly became synonymous with Charlotte Hornets point guard LaMelo Ball, who stands at an impressive 6 feet, 7 inches tall. This association stemmed from a particular TikTok video that creatively merged Skrilla's single with an announcer's commentary: "I'm just realizing now that [LaMelo] literally moves like somebody that’s 6’1”, 6’2”, except he’s 6’7”."
Part of the term's viral appeal lies in how creators have adapted it to their daily lives. For instance, one TikTok user posted a video of himself rapping along to the song in reference to a school grade, with on-screen text declaring, "I got 67/100 on that test, what about you?"
And some celebrities, particularly in the basketball realm, have fueled the frenzy by incorporating the phrase into their real-life interactions. During a February press conference, WNBA star Paige Bueckers couldn't help but burst into laughter as she responded to a reporter's query about her five-year stint with the UConn Huskies college basketball team. "I've been here for five years," she began in a YouTube-posted clip, "but it's felt more like 6-7."
