The ascending country music sensation and esteemed Cowboy Carter collaborator, Willie Jones, has inked a fresh recording contract, marking a significant milestone in his illustrious journey. Jones has joined the ranks of Gravel Road Records, an independent label co-established by industry stalwarts Anthony Martini and Rich Barner, whose expertise spans the depths of the music industry.
This multifaceted singer, who masterfully blends country melodies with hip-hop beats and soulful vocals, previously shared the stage virtually with Beyoncé on "Just for Fun" from Cowboy Carter's album. This collaboration propelled his streaming figures to unprecedented heights, paralleling the success of other acts like Shaboozey and Brittney Spencer post-release.
"I'm beyond thrilled to embark on this partnership with Gravel Road and unleash my music upon the world," Jones enthusiastically shared with The Hollywood Reporter. "The past year has been a pinnacle of my life's achievements, and now, to have a team of believers in my vision and myself, who can amplify the positive vibrations of our planet through music, is an incredible honor indeed."
The 30-year-old Louisiana native, hailing from Shreveport, previously held a contract with Sony Music Nashville and competed on The X Factor, showcasing his immense talent from an early stage. Currently, Jones is hard at work on a new project, poised for release at the dawn of next year.
"We're absolutely delighted to welcome Willie into the Gravel Road family," Barner exclaimed to THR. "With his heartfelt storytelling and one-of-a-kind sound, we're confident that Willie will strike a chord with country music enthusiasts and push the boundaries of the genre further. Together, we're eager to embark on this thrilling journey and create music that resonates deeply with the hearts and souls of our listeners."
Martini added, "I've been a fan of Willie Jones for quite some time. He's a true rockstar in every conceivable sense. He's authentic, daring, and speaks directly to the next generation of country music fans. Gravel Road embraces artists who dare to defy convention — and Willie is the perfect embodiment of that spirit."