The festive spirit is in full swing as North West cozies up for the holiday season. The 12-year-old, in partnership with her mom Kim Kardashian's shapewear brand SKIMS, has unveiled a playful fall look that's bound to be on every wish list this Christmas. A recent Instagram post from the Cactus Plant Flea Market collaboration, shared on November 17th, shows North sporting a black zip-up hoodie adorned with a cartoon gingerbread cookie adorned with the SKIMS logo, paired with matching sweatpants. Her cyberpunk blue hair is worn in long braids, twirling in a video clip at the end of the ad, as she declares, "Everybody's wearing SKIMS."
Kim, who also shares Saint, 9, Chicago, 7, and Psalm, 5, with ex-husband Kanye West, shares a pride in her daughter's return to the SKIMS campaign for the first time since 2020. "Having North in this campaign makes it really special for me," the 45-year-old shared in a press release. "She brings so much personality to the pieces."
Indeed, North has followed in her mom's footsteps and carved her own path in fashion. While the preteen has faced criticism for her style choices—including a look she wore in October featuring fake tattoos and piercings—Kim has been vocal about supporting her daughter's budding personality. "She just loves what she loves," the Kardashians star told Complex Style in September. "It's really fun to see someone be so creative and know themselves so well."
Furthermore, Kim has spent time listening to North advocate for herself when it comes to exploring her own style. "She'll be like, 'But mom, I grew up literally my whole life sitting in your lap while you're getting your makeup done, watching you do it,'" she explained on Call Her Daddy last month. "Your team has been my teachers. I've had the best teachers. Why can't I try it? So I'm like, 'You know what? OK.'" Kim adds, "As a mom, you're learning at the same time. But what I do know is my baby's such a good girl and such a sweet girl."
